Nowadays, every business wants to expand into newer ventures outside their geographical area. Thanks to the advent of digital platforms, brands today can create relationships with customers far outside of their geographical borders in foreign countries. When it comes to getting high visibility on the global front, International SEO is what you need. With over […]
As SEO professionals, we’ve all come across the point where we don’t rank for our focus keywords. You may have a great content strategy in place, and after optimizing all the elements that Google asks for, you’re expecting to see your website slowly crawl up on Search Engine Results Pages (SERPs). Your rankings have improved […]
Google’s search engine was not nearly as strong or accurate in its early days as it is now; this was in the late 1990s & early 2000s when search engines were nothing more than keyword-matching & link-counting machines. Ranking high in search results may essentially be done by following a simple two-step procedure: Everything You […]
How frequently does Google update its search algorithm? Google conducted over 600,000 trials and modified its algorithm over 4,500 times in 2020. The organization is on a quest to build the world’s smartest search engine, and they’re doing a very decent job at it. Nonetheless, despite ongoing advancements, it is not without flaws. Google still […]
Everyone desires to explore and possess the most cutting-edge technology while wasting as little time as possible. The same is true when it comes to testing websites or mobile applications. In the past, too much attention was placed on keywords and the creation of links. Nonetheless, Google increasingly prefers sites that prioritize User Experience over […]
Google has revealed that they would begin to consider “Page Experience” in Search ranking, as assessed by a set of criteria known as Core Web Vitals . Many of us are considering or being asked to ensure we’ve passed our Core Web Vitals, but how can you know if you have? Answering that question is more challenging […]
Without a good conversion rate, no matter how much online traffic the site receives, the marketing effort is considered to be a failure. A site is only considered to be effective for a brand or company if it can protect a higher conversion rate on web visitors to potential leads, if not consumers. An efficient Conversion […]
Understanding the significance of Referring Domain in search engine optimization (SEO) is critical for maintaining high search engine rankings and establishing online authority. The quantity and consistency of your referring domains affect your SEO efforts. Links are not assessed with equal value. This means that two hundred backlinks from a single website are not necessarily superior to one hundred […]
One of the essential trends for promoting your business online is by SMM (Social Media Marketing). This marketing strategy allows you to create a brand for your business, as well as gain traffic to your website. Social media like MySpace, Facebook, Flickr, YouTube, Digg, and others give you the opportunity to submit photographs, videos, podcasts, and news about […]
